Our Mission
The King Valley Tourism Association (KVTA) aims to foster, develop and promote tourism in the King Valley by bringing together all King Valley tourism businesses, interested parties and stakeholders to one forum with common goals and aspirations. We are dedicated to showcasing the natural beauty, rich history, and diverse experiences that the King Valley has to offer. Our team is committed to providing support and resources to local businesses, and we strive to create unique and memorable experiences for visitors, making the King Valley a premier tourism destination.
Our Role
To enhance visitor servicing by providing a consistent and quality visitor experience throughout all tourism businesses.
To liaise with the local community on tourism issues.
To develop local tourism products.
To assist with coordination of local facilities and services.
To work with regional tourist stakeholders on cooperative marketing programs.
Represent members to, and coordinate, with local government on tourism issues.
Raise the professionalism of our local tourism industry by offering opportunities for networking, training and industry familiarisation.
